Pricing

Web Design & Development Pricing

Straight-up pricing for websites, web apps, branding, and ongoing care. 18 years of studio work, Upstate SC rates. See package ranges and get a quote.

Pricing built on 18 years of work — at Upstate SC rates

We spent nearly two decades pricing this work for the Boston market. When we moved the studio home to Travelers Rest, we cut our rates roughly 27% across the board. Same senior team, same code and design standards our national clients expect — now sized for Greenville, Spartanburg, and Anderson budgets.

Everything below is a real range, not a “starting at” number designed to hook you. Where you land depends on scope, integrations, and how much content you already have in hand. We quote a fixed price after a short discovery call — no surprise invoices.

Websites

Marketing sites built on modern, hand-tuned front-ends. Fast, accessible, and easy for your team to update.

Landing Page

$1,800 – $4,400

One page, one job. For a product launch, event, campaign, or lead magnet where you need to convert, not explain everything.

  • Conversion-focused copy direction and layout
  • Custom design (not a template)
  • Form, tracking, and analytics wired up
  • Mobile-first build, launched in 2–3 weeks

Small Business Website

$4,400 – $10,000

The right fit for most Upstate service businesses and local brands. 5–10 pages that look sharp and rank.

  • Custom design across home, services, about, contact
  • Blog, portfolio, or gallery module
  • On-page SEO foundation and schema
  • CMS training so your team can edit confidently

Custom Showcase Site

$10,000 – $20,000

For brands that need the site to feel like the product — animation, storytelling, and integrations that pull their weight.

  • Bespoke UI with motion and interaction design
  • CRM, booking, or marketing-automation integrations
  • Performance-tuned build (Core Web Vitals in the green)
  • Copy collaboration and structured content model

WordPress Development

When the CMS matters. We’ve been shipping WordPress since before it was cool, and we build it properly.

Starter WordPress Site

$5,800 – $13,000

Solid, secure, and maintainable — from your design or ours.

  • Clean custom theme (no page-builder bloat)
  • Editor-friendly blocks and content model
  • Security hardening and backups configured
  • SEO plumbing and analytics

Custom Business Website

$13,000 – $29,000

Advanced functionality, integrations, and speed work.

  • Custom post types, ACF, and editorial workflows
  • Third-party integrations (HubSpot, Salesforce, Zapier, etc.)
  • Speed optimization and image pipeline
  • Staging environment and QA pass

Large or High-Traffic Site

$29,000+

For sites that carry real load or a large content library.

  • Scalable architecture and custom backend logic
  • Multi-role editorial and approvals
  • Caching, CDN, and observability
  • Migration plan from your existing platform

Web Applications

Custom tools, portals, and SaaS-style products — usually Laravel + a modern front end.

Small Tool or MVP

$14,500 – $36,000

A focused product or internal tool that solves one problem well.

  • Discovery, user flows, and clickable prototype
  • Auth, database, and core feature build
  • Deployed with monitoring and backups
  • Post-launch iteration window

Full Web Application

$36,000 – $87,000

Multi-user, multi-role SaaS-style application with the works.

  • Product design and design system
  • Roles, billing, notifications, admin
  • API layer and third-party integrations
  • Staging, CI/CD, and documentation

Complex Interface / Dashboard

$25,000+ (design) or custom build

Data-heavy dashboards, design systems, or multi-screen apps.

  • Design system and component library
  • Dashboard IA and data-viz patterns
  • Developer-ready specs and handoff
  • Optional full build to spec

eCommerce

Starter Online Store

$8,700 – $21,500

WooCommerce or Shopify-style setup for a focused catalog.

  • Storefront design and product templates
  • Payments, tax, and shipping configured
  • Up to ~50 products loaded
  • Order-flow and staff training

Custom eCommerce Site

$21,500 – $50,000

Advanced checkout, inventory, and shipping logic.

  • Custom checkout and merchandising
  • ERP, inventory, or fulfillment integrations
  • Subscriptions, memberships, or B2B pricing
  • Performance and conversion-rate tuning

Branding

Quick Refresh

$600 – $1,100

For businesses that mostly like what they have but need it modernized.

  • Logo cleanup and typography tune-up
  • Refined color palette
  • Simple one-page style guide
  • Two rounds of revisions

Full Brand Revamp

$1,100 – $1,800

A new mark and the pieces you need to use it.

  • New logo and tagline direction
  • Business card and social templates
  • Color, type, and basic usage rules
  • Print- and web-ready file package

Complete Brand Foundation

$1,800 – $4,400

Positioning, identity, and the guidelines to protect it.

  • Brand strategy and messaging workshop
  • Full logo system (primary, secondary, marks)
  • Comprehensive brand guidelines
  • Launch assets and template kit

Ongoing Support

Because the launch isn’t the finish line.

Peace-of-Mind Care Plan

$185 – $875 / month

Hosting, updates, backups, uptime and security monitoring, and a human to call. Priced by site complexity.

Monthly Evolution Hours

$600 – $1,800 / month

Priority design and development hours each month for continuous improvement — landing pages, new features, A/B tests, content pushes.

Campaign Management

$600 – $1,800 / month

Google Ads and Meta Ads setup, creative, and monitoring. Add-on to any Care Plan or standalone.

Ready for a real number?

Tell us what you’re building. We’ll come back with a fixed quote, a timeline, and a straight answer on whether we’re the right shop for it.

Start a project